About Hayley
Hi, I'm Hayley Burris, a young professional based out of Indianapolis. During my undergrad, I studied journalism and storytelling but constantly strived for more. Graduating in the midst of the pandemic, I wanted to expand my skillset before entering the workforce. From here, I went to obtain my Masters for Emerging Media Design and Development. I learned human computer interaction, UX design, transmedia storytelling, and marketing. I loved being able to combine my love for storytelling, UX design and marketing to create a more immersive and digital experience while promoting the products and services as a whole through creative marketing.
Throughout my time at Ball State, I was fortunate enough to work with David Letterman helping create out an augmented reality app where current and former students can see how campus has changed while also learning about the fun campus facts and traditions. Upon graduation, I worked for a sports travel company where I found ways to make products more interactive and easier to use for our travelers while also promoting our company as a whole.
Currently, I am the Marketing Coordinator at a fire and life safety company where I am passionate about innovation. My current role includes managing the company website, social media, and brand reputation across digital platforms to enhance online visibility and increase revenue. Additionally, I develop marketing collateral for internal and external marketing initiatives to enhance employee engagement and promote the company brand to create a genuine impact for customers.